MYBERLINFASHION SPORT | REEBOK BE MORE HUMAN EVENT & HUMAN SCORE

workout training gruppen bild
Be more human. The new slogan of the sports brand Reebok is simple and clear, do what you was made for. Discover, try and dare. During an event last week I and some other selected people had to chance to follow these quote on an extreme level and to be more human, then probably more than ever before..


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Climbing into a burning car tire to take an extreme selfie, flipping a giant tire as many times as you can in two minutes or moving a tire without touching it? Sounds dangerous, strange, and impossible!?

reebok berlin workout

reebok tire workout lift


I can tell you, we did all these tasks and finished them successful. The tire is the new symbol of Reebok and we really played around with it. These exercises were basically an additional part of the event beside the human score, a test  which proved us in fitness, knowledge and sociality. Also you guys can do the test and prove yourself by clicking  THIS link .

human score i pad

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The Reebok event series happened in Berlin and Munich and also beside the event there were stations prepared in the city with a giant tire that one could try to flip.

car tire gym workout


I really like the new campaign of Reebok, since it is really challenging and promotes one to get out of the comfort zone and ready to try something new, to challenge one's body and to achieve the unbelievable.

weighlifting be more human



Thank you Reebok for this great workout session and the probably coolest sport event I have ever been to. This was a great experience and I'm thrilled to see even more coming.  What's your Human Score?

reebok human score test
human score ergebnis test


photos via Reebok

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